naming right
anglicism recorded since 15/07/2020
Frequency
Calculated from occurrences since 2020.
79
total occurrences
0.084
per million, total
0.063
per million, last year
0.116
per million, last month
Recorded forms
Variants of this lemma documented in the corpus.
naming rights (65)
naming right (14)
Usage profile
Automatic estimate based on 79 contexts (since April 2020).
Quotation marks72% in quotes
In quotation marks (72%)
Without quotation marks (28%)
Morphological category
Noun (87%)
Adjective (1%)
Other / undetermined (12%)
Grammatical genderout of 62 uses with a gender cue
Masculine (100%)
Feminine (0%)
Heuristics computed over the contexts of use: the category is inferred from the kind of word preceding the borrowing, so percentages are indicative.
Frequency over time
Occurrences per million words, by week.
By outlet
Where it is used most.
By section
What kind of news it appears in.
Words it appears with
Most frequent words in the immediate context of “naming right”, according to the corpus examples.
estadio (16)
camp (7)
rcde (5)
ingresos (5)
poner (3)
nombre (3)
bernabéu (3)
vender (3)
Contexts of use
79 unique documented contexts, from most recent to oldest (republished articles are shown only once).
| Form ⇅ | Context | Outlet ⇅ | Section ⇅ | Date ↑ |
|---|---|---|---|---|
| naming rights | El patrocinio de estadios , conocido como ' naming rights ' , es una eficaz estrategia de marketing que en el fútbol español ya han usado clubes como el Barcelona , el Atlético de Madrid , el Mallorca o el Deportivo de La Coruña . | 20minutos | Economy | 02/03/2026 |
| naming rights | En este ámbito , han destacado los acuerdos de naming rights a largo plazo de compañías como British Airways o Laya Healthcare . | Marca | Sports | 14/03/2026 |
| naming rights | La medida obligará a eliminar o cubrir la publicidad de marcas no asociadas al torneo , incluidos los naming rights de la mayoría de los estadios . | Marca | Sports | 03/06/2026 |
| naming right | IPIC aportaría una cifra en el entorno de los 500 millones de euros y , a cambio , se reservaría algunas parcelas de explotación , con la posibilidad de negociar en el futuro una vinculación mayor , como la explotación del ' naming right ' del estadio . | El Mundo | Sports | 05/06/2026 |
Contextually related borrowings
Borrowings that appear in the same articles as “naming right”: thematic or semantic neighbours in the corpus.