marketing
anglicism recorded since 22/05/2020
Frequency
Calculated from occurrences since 2020.
21,040
total occurrences
22.305
per million, total
19.852
per million, last year
26.381
per million, last month
Recorded forms
Variants of this lemma documented in the corpus.
marketing (20,967)
márketing (68)
markéting (5)
Usage profile
Automatic estimate based on 2,000 contexts (since April 2020).
Quotation marks8% in quotes
In quotation marks (8%)
Without quotation marks (92%)
Morphological category
Noun (81%)
Adjective (6%)
Other / undetermined (13%)
Grammatical genderout of 511 uses with a gender cue
Masculine (98%)
Feminine (2%)
Heuristics computed over the contexts of use: the category is inferred from the kind of word preceding the borrowing, so percentages are indicative.
Frequency over time
Occurrences per million words, by week.
By outlet
Where it is used most.
By section
What kind of news it appears in.
Words it appears with
Most frequent words in the immediate context of “marketing”, according to the corpus examples.
digital (108)
comunicación (101)
estrategia (96)
directora (74)
director (64)
campaña (54)
ventas (46)
agencia (40)
responsable (40)
campañas (30)
sino (28)
departamento (27)
empresa (27)
publicidad (24)
político (22)
estrategias (22)
herramienta (20)
equipo (20)
Contexts of use
19,917 unique documented contexts, from most recent to oldest (republished articles are shown only once).
| Form ⇅ | Context | Outlet ⇅ | Section ⇅ | Date ↓ |
|---|---|---|---|---|
| marketing | tienen que hacer una inversión en marketing digital muy potente para | Agencia EFE | Environment | 10/07/2020 |
| marketing | puede ser la televenta o el marketing telefónico.. . La plataforma también | 20minutos | Front page | 10/07/2020 |
| marketing | e igualdad en el mundo del marketing. Y ofrecen una interesante lista | 20minutos | Economy | 10/07/2020 |
| marketing | con la sociedad.. . El marketing es una herramienta poderosa en el | 20minutos | Economy | 10/07/2020 |
| marketing | vienen solos, no necesitas casi marketing, por lo que ha | La Vanguardia | Economy | 10/07/2020 |
| marketing | vienen solos, no necesitas casi marketing, por lo que ha | Agencia EFE | Travel | 10/07/2020 |
| marketing | recreación, la educación y el marketing, y lo aplicaron en los | ABC | Technology | 10/07/2020 |
| marketing | o público objetivo, el marketing digital es una herramienta poderosa | El Confidencial | Economy | 10/07/2020 |
| marketing | estamos viviendo, los profesionales del marketing deben ser empáticos, comprender las | 20minutos | Economy | 10/07/2020 |
| marketing | consejero delegado de la agencia de marketing digital Geotelecom, Jorge Arias, | Agencia EFE | Environment | 10/07/2020 |
| marketing | con un racismo sistémico, el marketing debe asumir su responsabilidad para con | 20minutos | Economy | 10/07/2020 |
| marketing | calle para exigir cambios, el marketing debe asumir su responsabilidad para con | 20minutos | Economy | 10/07/2020 |
| marketing | gran aprendizaje para los profesionales del marketing. | 20minutos | Front page | 08/07/2020 |
| marketing | específico.. . Venta y marketing. . Aunque la actividad empresarial | 20minutos | Economy | 08/07/2020 |
| marketing | responde a una estrategia de 'marketing', a que los plazos | El País | People | 08/07/2020 |
| marketing | responde a una estrategia de marketing, a que los plazos | El País | People | 08/07/2020 |
| marketing | Co., su agencia de marketing; SpringHill Entertainment, la productora | El Mundo | Sports | 08/07/2020 |
| marketing | analista de datos, especialista de marketing digital, analista financiero, diseñador | ABC | Technology | 08/07/2020 |
| marketing | a su director comercial y de marketing, Agustín Filomeno, y a | El Mundo | Front page | 08/07/2020 |
| marketing | apoya el deporte como herramienta de marketing, pero con argumentos. Intervino | El Confidencial | Sports | 07/07/2020 |
| marketing | misma credibilidad. A veces el marketing puede adoptar un tono distendido, | El Confidencial | Technology | 03/07/2020 |
| marketing | Netflix para liderar su área de marketing internacional,. . Bozoma Saint John | El Mundo | Television | 02/07/2020 |
| marketing | Netflix para liderar su área de marketing internacional, en medio de un | El Mundo | Television | 02/07/2020 |
| marketing | Netflix para liderar su área de marketing internacional, Bozoma Saint John | El Mundo | Television | 02/07/2020 |
| marketing | el racismo cambia el paradigma del marketing. . Gente&estilo «Iluminar» y | ABC | Lifestyle | 28/06/2020 |
Contextually related borrowings
Borrowings that appear in the same articles as “marketing”: thematic or semantic neighbours in the corpus.
off-shore
7 co-occ.
off shore
5 co-occ.
celebrity
75 co-occ.
low cost
72 co-occ.
senior
6 co-occ.
influencer
103 co-occ.
retail
12 co-occ.
skincare
9 co-occ.
look
116 co-occ.
offshore
7 co-occ.
networking
12 co-occ.
startup
37 co-occ.
prompt
6 co-occ.
software
40 co-occ.
sponsor
4 co-occ.
boutique
9 co-occ.
Borrowings containing “marketing”
Other lemmas in the corpus built on the same word.